Venture Capital

Venture Capital

Venture Capital

Seedstars

Seedstars

🌎 Global

🌎 Global

🌎 Global

How a global PR strategy helped Seedstars cultivate a thriving startup ecosystem in emerging markets.

How a global PR strategy helped Seedstars cultivate a thriving startup ecosystem in emerging markets.

Background

Background

Through strategic storytelling and market adaptability, I've secured global media coverage in prestigious outlets like TechCrunch, Bloomberg, and CNN, and more establishing the company as a prominent player in the early-stage startup ecosystem and supporting the growth of its portfolio companies. I single-handedly supported in getting Seedstars a total increase of approximately 186.19% in media mentions since I began managing our PR.

COUNTRIES COVERED

94

PLACEMENTS

2K+

AD VALUE

$262M+

THE WORK 💡

CHALLENGES

The challenge was continously and simultaneously establishing the company's media presence in Africa, Asia, Europe, North America, and South America. Each region presented unique obstacles, including varied media landscapes, language barriers, and cultural differences. With limited resources and no option to hire local PR agencies in each country, I had to develop a strategic approach to prioritize efforts and maximize impact.

SOLUTIONS

Through targeted storytelling, relationship building, and adaptability, I successfully navigated diverse media landscapes to secure high-quality placements for Seedstars. By conducting thorough research, crafting compelling pitches tailored to each market, and establishing genuine connections with journalists, I effectively communicated Seedstars' unique value proposition and impact on the startup ecosystem in emerging markets, resulting in consistent global brand narrative and coverage across various countries.

THE RESULTS 🚀

RESULTS IN ACTION 🎬

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Siklesa

Vehicle company

🇵🇭 Philippines

PasarPolis

Insurtech

🇮🇩 Indonesia, 🌏 Asia